Allison Leahy's Posts (29)

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Meet Daniel Kerr, COO of AdjusterPro and founder of Well-Adjusted, a community of insurance claims adjusters. In this interview, Daniel discusses the ins and outs of cultivating a community of practice in a tight niche and shares bits of wisdom along the way.
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Publish content that your community will love, and you may never be a victim of writer's block again. This sounds like a paradox, but it is the reality of creating a terrific content strategy. In Content and Community, Richard Millington offers advice on the types and frequency of content that you should be developing for your community.
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Converting newcomers into active, longtime members of your community doesn't happen overnight. Only about 9% of new visitors will ever register for your community, and an even smaller percentage will engage with other community members on a regular basis. In this video, Richard Millington discusses how to craft a new member strategy with warm welcoming content that will help you capture and cultivate the best members for your community.
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In this webinar, FeverBee's Richard Millington reviews key elements of the conversion process and shares a data-based approach for optimizing the new member experience. Watch this presentation to learn how to optimize a new member's journey from registration through the first major milestones, and how to combine social and technological processes to boost conversion rates.
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Calling all online community catalysts: If you run, manage, administrate for, or are otherwise knowledgable about, the underpinnings of an online community, please consider participating in the 2013 State of Community Management Survey and help to uncover the popular response to crucial questions like: What is the benefit of a community strategy? and What difference does community management make?
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